Unique Models opened its doors in Copenhagen in 1989 with one vision, to establish itself as a strong commercial agency under the energy and direction of CEO Jaqueline Friis-Mikkelsen. Today Unique Models has not only achieved that, but has expanded to include two divisions, Unique and Edge. The Unique division maintains the agency's original desire to provide strong commercial models. Edge, developed in 2001, focuses on providing fresh models for fashion and editorials. Together with intensive scouting, this division has created a boom of great new faces on the women and men's board.